German Anti-Counterfeiting Association

Welcome to APM

  • Network
  • Exchange of experience
  • Sensitization

You too can enjoy the benefits of membership

03.05.2024: APM Press release: yearly statistics by german customs

German Customs publish statistics for the year 2023: more than 20.000 seizures and more than 3,3 million counterfeits valued at approx. 200 million Euro confiscated. more

26.04.2024: New Campaign #echtfake

Together with the German Brands Association (Markenverband), the German E-Commerce and Mail Order Business Association (bevh), the digital association Bitkom and the online retailer Amazon, APM is running a new campaign to educate young consumers in particular about the risks and side effects of counterfeit products: and Instagram: echt.fake.offiziell

16.01.2024: New study by EUIPO

The European Intellectual Property Office (EUIPO) has investigated the economic impact of counterfeit clothing, cosmetics and toys in the EU. The loss of sales is in the billions. more

Online Seminar on 5 June 2024

"TEMU's IP Protection"

Original or

One in three Europeans is not sure whether a product they buy is genuine or counterfeit.


(Source: EUIPO, IP Perception 2020)

Dangerous counterfeits

In 2019, European customs authorities classified nearly 16 percent of counterfeit products seized as potentially dangerous.

70% of companies affected

According to a VDMA study, 70% of companies in the mechanical and plant engineering sector are affected by product piracy.

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Dangerous counterfeits

36.8% of counterfeit products seized at EU borders are potentially hazardous to health or safety.


(Source: European Commission, EU customs statistics for 2018)

Infringements of trademark rights

The majority of customs seizures concern infringements of trademark rights.

Consequences of product and brand piracy
  • Loss of sales
  • Damage to the brand
  • Unjustified warranty claims / claims for damages
  • Job losses
  • Lost tax revenue
  • Dangers for consumers
  • State and private costs for combating product piracy
Damage in

The value of counterfeits seized in Germany has risen continuously in recent years.

Apprehensions of

Most of the counterfeits are found in postal traffic. Most of the items come from online trade.

IPR-intensive economic sectors

IPR-intensive industries in the EU secure approx.

of foreign trade.

Registration of Community trade marks

Product piracy has many faces – Health risks, quality defects, disappointed expectations.

Berthold Huber
Berthold Huber1st Chairman of IG Metall (ret.)
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"Product piracy is life-threatening when spare parts for cars or airplanes are counterfeited. Product piracy destroys jobs when companies lose their sales markets. Quality and value work deserve our protection. To this end, the Action Circle makes its meaningful contribution."
Cornelia Rudloff-Schäffer
Cornelia Rudloff-SchäfferPresident of the German Patent and Trademark Office
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"The German Patent and Trademark Office (DPMA) works in the interest of its customers through numerous cooperations worldwide to ensure that the value of intellectual property is appreciated and innovations are effectively protected. The APM pursues the same goals with crowd-pleasing and demonstrative activities that complement our actions well."
Josip Juratovic
Josip JuratovicMember of the Foreign Affairs Committee, MdB
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"We must preserve and protect prosperity and well-paying, secure jobs. Product and brand piracy pose a threat to the future of work."
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