Information and public relations

The APM is always available as a contact partner on the subject of product and brand piracy.

Registration for the press distribution list

World Anti-Counterfeiting day & The European Championship

German Customs publish statistics for the year 2023: more than 20.000 seizures and more than 3,3 million counterfeits valued at approx. 200 million Euro confiscated.

#EchtFake: Social media campaign by the German Brands Association (Markenverband), the German E-Commerce and Mail Order Association (bevh), the digital association Bitkom, Amazon and APM warns Gen Z against buying counterfeit products.

Press contact

Aktionskreis gegen
Produkt- und Markenpiraterie e. V. (APM)
Gertraudenstraße 20
D-10178 Berlin


Every year, counterfeit goods worth approximately 120 billion euros are imported into the EU. One in ten Europeans has unintentionally acquired a counterfeit at least once in the last 12 months, one third is unsure at least. You can find more facts and figures in our Facts & Figures section:

More information:
Factsheet on product and brand piracy (PDF)

APM travelling exhibition

The APM travelling exhibition “Schöner Schein – Dunkler Schatten” (Nice Appearance – Dark Shadows) contrasts original products and counterfeits, thus informing consumers on the subject of product and brand piracy. If you are interested in our traveling exhibition, please contact us.

Press images

Customs authorities in the EU have recently classified more than 40 percent of counterfeits as potentially dangerous. However, it is often difficult for consumers to detect counterfeits. Here you will find visual material to illustrate the problems with counterfeit products.